The Marketing Memo #61: 7 SEO Tools and How to Use Them

Plus: A tip for stopping the scroll

Author

The Marketing Memo Editors
August 04, 2025

Hey there marketers,

Welcome to the 61st issue of The Marketing Memo. We’ve pulled in a couple of can’t-miss resources for you to check out.

But first, let’s start with a Monday marketing meme:

Had a good chuckle? Now you’re ready for today’s newsletter. Here’s what we’ve got:

  • A guide to 7 tools to improve your Google rankings

  • A quick tip about stopping the scroll

Let’s jump in.

Guide: 7 SEO Tools and How to Use Them

It’s easy to feel overwhelmed by the many SEO tools that promise instant rankings. Successful rankings come down to picking the right tools, but also using them correctly.

In this guide, Thakur Rahul Singh breaks down the 7 tools his agency used to rank 300+ articles, and how they use them.

7 SEO Tools Behind Our 300+ Google Rankings (And How We Use Them)

Steal our 7-tool stack for effortless Google rankings.

medium.com/better-marketing/7-seo-tools-behind-our-300-google-rankings-and-how-we-use-them-8dfe3e74d6c7

Today’s Tip: Put Stock In Your Visuals

We love this simple tip: Think of your caption as extra information, but make sure your visuals tell the right story.

Modernize Out Of Home with AdQuick

AdQuick unlocks the benefits of Out Of Home (OOH) advertising in a way no one else has. Approaching the problem with eyes to performance, created for marketers and creatives with the engineering excellence you’ve come to expect for the internet.

You can learn more at www.AdQuick.com

The Marketing Memo: Our Favorite Tools 🛠️

Want to see a comprehensive list of our favorite marketing tools? Check out our full recommendation list here. If we come across a new tool we love, we’ll highlight it in an upcoming newsletter.

Loved this newsletter? Forward it to a marketer you love in your life.

We’ll see you next Monday for the next Marketing Memo.

- Kati Amberry and Sinem Günel

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If you want to keep up with problems, solutions, and news in marketing, The Marketing Memo is your ideal Monday read.