The Marketing Memo #51: Plan, Promote, and Host A Successful Webinar

Hey there marketers,

Welcome to the 51st issue of The Marketing Memo. We’ve pulled in a couple of can’t-miss resources for you to check out.

But first, let’s start with a Monday marketing meme:

Had a good chuckle? Now you’re ready for today’s newsletter. Here’s what we’ve got:

• A guide to planning and promoting a successful webinar

• A quick tip for helping connect with your customers

Let’s jump in.

Guide: How To Plan, Promote, and Host a Webinar

If you have a strong, validated offer, webinars are a great way to build up your income, so long as you’re taking the proper steps to plan, promote, and host them.

“There are thousands of creators who have successfully run webinars for years, and all you have to do is take their best practices and refine them to your niche and audience.”

This guide walks you through exactly how to choose the right offer, plan, promote, and design a webinar that converts.

Today’s Tip: Turn “I” and “We” into “You”

We love quick tips like this one, for ensuring your copy is connecting with your customer. It may seem like a no-brainer, but it’s good to keep top of mind when creating and editing your content.

The Marketing Memo: Our Favorite Tools 🛠️

Want to see a comprehensive list of our favorite marketing tools? Check out our full recommendation list here. If we come across a new tool we love, we’ll highlight it in an upcoming newsletter.

Loved this newsletter? Forward it to a marketer you love in your life.

We’ll see you next Monday for the next Marketing Memo.

- Kati Amberry and Sinem Günel

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If you want to keep up with problems, solutions, and news in marketing, The Marketing Memo is your ideal Monday read.