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The Marketing Memo #36: How to Get More Views on Your Content in 2025

Plus: What to Look for When Building Your Personal Brand

Author

The Marketing Memo Editors
December 09, 2024

Hey there marketers,

Welcome to the 35th issue of The Marketing Memo. We’ve pulled in a couple of can’t-miss resources for you to check out.

But first, let’s start with a Monday marketing meme:

Had a good chuckle? Now you’re ready for today’s newsletter. Here’s what we’ve got:

  • A guide to using storytelling to boost views on your content

  • A quick read to help you build your personal brand

Let’s jump in.

Guide: 3 Storytelling Techniques to Get You More Views on Your Content

If one of your 2025 goals is to increase the number of views on your content, storytelling is a great way to accomplish it.

“Storytelling is the most reliable technique to share your message with the world because it allows you to be yourself and clearly communicate your ideas.”

In this guide our editor Sinem shares three storytelling techniques to help you build meaningful connections and boost your viewership.

Steal These 3 Storytelling Techniques to Get More Views on Your Content in 2025

We’re in a trust recession, and stories are the only way out.

bettermarketing.pub/steal-these-3-storytelling-techniques-to-get-more-views-on-your-content-in-2025-fbd4809add4d

Today’s Tip: Find What Sets You Apart When Building Your Personal Brand

Last week’s tip was about determining whether to spend your time building your personal brand or a business one. If you set out to build a personal brand, this tip from Jan Cavelle may help:

Read her quick piece about building a personal brand here:

The Ups and Downs of Building a Personal Brand

4 essential steps — and the parts I found agonizingly hard

bettermarketing.pub/the-ups-and-downs-of-building-a-personal-brand-761824aa3222

The Marketing Memo: Our Favorite Tools 🛠️

Want to see a comprehensive list of our favorite marketing tools? Check out our full recommendation list here. If we come across a new tool we love, we’ll highlight it in an upcoming newsletter.

Loved this newsletter? Forward it to a marketer you love in your life.

We’ll see you next Monday for the next Marketing Memo.

- Kati Amberry and Sinem Günel

Subscribe to The Marketing Memo

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If you want to keep up with problems, solutions, and news in marketing, The Marketing Memo is your ideal Monday read.