• The Marketing Memo
  • Posts
  • The Marketing Memo #10: How to increase your website traffic - one step at a time

The Marketing Memo #10: How to increase your website traffic - one step at a time

Plus: Boost engagement too

Good morning marketers,

Welcome to the 10th issue of The Marketing Memo. We’ve got three can’t-miss resources for you to check out.

But first, let’s start with a fun Monday marketing meme:

That’s how our editor Zulie felt when first optimizing her website for SEO traffic

Bolstered by laughter, you’re ready for today’s newsletter. Here’s what we’ve got:

  1. How to increase your website traffic - one step at a time

  2. A tool to write & design really good emails

  3. 5 tips to boost website engagement & SEO

Let’s jump in.

Tutorial: How to increase your website traffic - one step at a time

Our editor Zulie took her website from 6k hits per month to 26k per month after a conversation with a friend delivered some hard truths. In this guide, she shares how that conversation shaped her SEO strategy and the exact (unsexy) steps she took to reach new milestones.

If you're ready to put in the work to increase your site traffic, this is a must-read piece:

Write & Design Really Good Emails 📧

Really Good Emails is a curated source full of top-notch email designs for inspiration from various industries. You can find a huge collection of examples ranging from abandoned cart sequences to follow-up emails.

Each example comes with an analysis of what makes the design effective, so you can draw conclusions for your own emails.

You can use RGE to fuel your creativity when crafting your next email campaign, better understand emerging trends in email marketing, or refine your emails for higher engagement.

Today’s Tip: Boost Your Website Engagement & SEO with These 5 Tips

We know that the amount of time a user spends on your site has a big impact on your rankings, but how do you get users to interact with your site? 

We loved this rundown of elements that you can add to your page to increase engagement, with examples to get you started:

Loved this newsletter? Forward it to a marketer you love in your life.

We’ll see you next Monday for the next Marketing Memo.

- Kati, Sinem, and Zulie

Subscribe to The Marketing Memo

Why subscribe? A memo (AKA a memorandum) is defined as “a way to inform a group of people about a specific problem, solution, or event.” When we thought about what we wanted to deliver with this newsletter, that definition hit the nail on the head.

If you want to keep up with problems, solutions, and news in marketing, The Marketing Memo is your ideal Monday read.10